How many shades of concealer are available in the Ayu cosmetic range?
We have 4 shades of concealer. Our Light 1 and Medium 3 concealer have yellow undertones to conceal redness around the eyes.
The rule of thumb for picking your concealer shade is based off of your foundation shade. Beauty experts advise that everyone should have two shades of concealer in their arsenal, one lighter, one darker, since daily sun exposure means your skin tone shifts slightly all the time.
If using concealer to highlight your facial features, apply a concealer that is 2 shades lighter than your natural skin tone. To contour, sculpt and add definition, apply a concealer that is 1 shade darker than your natural skin tone.
How To Find Your BEST Foundation Shade • easy for makeup beginners!
Ayu is an Irish based and Irish owned cosmetic's company set up by a renowned makeup artist Suzie O'Neill.
"Always go a shade lighter than your foundation." The lighter tone will cancel out dark discoloration, but be careful not to go too fair. Concealers that are more than one shade lighter than your skin tone can leave you with a ghostly shadow.
Finding the right shade is key in covering dark under-eye circles. Yellow or orange color correctors are best for fighting dark under-eyes. These shades counteract purple, grey and blue pigmentation that is most common in under-eye darkness. Test out different shades until you find your perfect match.
You Can Totally Wear Concealer Without Foundation—Here's How. Concealer is kind of like your favorite skin-care serum: You can't really see it, but it does some heavy lifting behind the scenes. Once blended under your foundation, it chameleons those uninvited pimples, dark spots, or bits of redness away.
Beige/Warm Beige: Beige skin tone is a light medium tone. Warm beige is a slightly darker than beige that is best foundation for medium skin tone. Natural: Natural skin tone is a warm medium skin tone. Honey: As the name suggests, is a honey toned medium skin tone.
How To Find Your Foundation Shade. Once you've figured out your undertone, you'll be able to look for foundation shades that correlate. If you have a warm undertone, you should look for foundations with warm tones. Cool undertones should go for formulas that have hints of pink tones.
Who owns Ayu makeup?
Suzie O'Neill - Owner - AYU Cosmetics | LinkedIn.
AYU is an Irish owned company, based in Ireland and they strive to provide professional quality make up brushes at an affordable price point.
AYU IS AN IRISH BASED AND IRISH OWNED COSMETICS COMPANY SET UP BY RENOWNED MAKEUP ARTIST SUZIE O'NEILL.
“You can't have a concealer that's too light,” she said, adding that women should choose concealer that's one to two shades lighter than the color of their foundation. “One to two shades … the right color blends itself.
However, sometimes the concealer can make the skin look grey and ashy. The main reason why this happens is that your concealer is too light for your skin tone. Using a concealer that is two or three shades lighter than your skin tone might cause your under-eye area to look more grey.
HIGHLIGHTING: A concealer 1–2 shades lighter than your natural skin tone. This is the concealer you'll use to brighten dark spots and draw the eye in.
For the undereye area, be sure to select a shade of concealer that's no more than one or two shades lighter than your natural skin tone to avoid an obvious white circle around the eye area. For your face, select a concealer that matches the color of your foundation exactly.